Web Designer Sunderland
May 13, 2025
Uncategorized

Agua de Madre by Chris Chapman

It seems you can’t move for well-designed, wellness-adjacent alcohol-free drinks brands right now. In the past couple of months alone we’ve covered a nightlife inspired Yerba Maté that went hard on Big Drink NRG and Rolus, a new botanically enhanced entry into the (apparently) burgeoning ‘braincare beverage’ category. Making...

Web Designer Sunderland
May 11, 2025

Logo as Rorschach Test

Many logo designs contain Easter eggs for the viewer to discover. It’s a quick way to grab the viewer by encouraging him or her to engage with the design. A new logo design by The Working Assembly for Pinky Swear takes this approach to a new level, creating what...

Web Designer Sunderland
May 9, 2025

Amazon Revamps Logos

Amazon’s entire identity system, which includes the logos of more than 50 sub-brand logos, just underwent a wide-reaching glow-up that most consumers will never even notice. From an article in Fast Company, design firm Koto “started the endeavor by thinking of Amazon’s master brand logo as a type specimen,...

Web Designer Sunderland
May 8, 2025
Uncategorized

Uniqode by Koto

If we wanted to be poetic about it, we could describe QR codes as the inhabitants of the pixel-thin gap between our physical and digital realities; the conduit between IRL and URL. Once a novelty, perennially often a bit of a pain in the arse, they really came into...

Web Designer Sunderland
May 6, 2025
Uncategorized

Veikkausliiga by Bond

How do you bring the fans, teams, and stadiums of the northernmost league together under a shared identity that captures the energy and passion that defines it? For Bond, the answer was in plain sight… the scarf – strewn across the terraces, held high, no matter the team or...

Web Designer Sunderland
May 4, 2025

Living Wage Ups its Visibility

The Living Wage Foundation’s mission is to ensure that work provides British citizens with a decent standard of living now and in the future. Founded in 2001, the organization now works with 16,000 accredited employers to guarantee decent wages, hours, and even pensions to their employees. One of the...

Web Designer Sunderland
May 4, 2025
Uncategorized

User Research Is Storytelling

Ever since I was a boy, I’ve been fascinated with movies. I loved the characters and the excitement—but most of all the stories. I wanted to be an actor. And I believed that I’d get to do the things that Indiana Jones did and go on exciting adventures. I...

Web Designer Sunderland
May 4, 2025

Quick Reads

• Turner Duckworth has created a new logo to celebrate the 250th anniversary of the United States Postal Service. The bald eagle has been part of the USPS logo since 1970. The anniversary logo is meant to symbolize the service’s connection with the past, present, and future. From a...

Web Designer Sunderland
May 2, 2025

A Rough-Hewn Identity

British charity Refugee Council was suffering from a literal identity crisis: many citizens did not even know the organization existed, even though it had been providing services since right after WWII. Exacerbating the situation is that refugees and their rights have become extremely divisive political topics in the UK...

Web Designer Sunderland
May 1, 2025
Uncategorized

Ambassaden by Bleed

Designed by Finnish-American architect Eero Saarinen, the Ambassaden’s angular modernist stature holds a striking presence in the heart of Oslo. When it opened in 1959, it functioned as the US embassy until its closure in the early 2000s. Fast-forward to today – the building has been reopened and its...