Web Designer Sunderland
April 4, 2025
Uncategorized

being by Zuru Edge

What does Gen Z really want? It’s the question at the heart of a thousand nigh-on identical think pieces; and at the fulcrum, it seems, of endless board meetings chaired by Gen Xers, and populated by ‘geriatric Millennials’, like me. My generation was simple. We wanted avocados, didn’t we?...

Web Designer Sunderland
April 4, 2025

YouTube Cools Down

There are certain logos that are so familiar that even the tiniest alteration is evident. So recently, when almost no one noticed YouTube’s logo update, even after it was widely announced on social media, you know the change was very small indeed. The main change was changing the brand...

Web Designer Sunderland
April 4, 2025
Uncategorized

Ultraderp by Mucho

The name Ultraderp seeks to combine all things extreme (think ‘ultrafast’, or ‘ultra marathon’) with ‘derp’, which is, apparently, the face a dog makes when they don’t know what’s happening. The product that bears this name is an ultra-light, easily-packable dog leash that can be worn on the collar...

Web Designer Sunderland
April 4, 2025
Uncategorized

Breaking Out of the Box

CSS is about styling boxes. In fact, the whole web is made of boxes, from the browser viewport to elements on a page. But every once in a while a new feature comes along that makes us rethink our design approach. Article Continues Below Round displays, for example, make...

Web Designer Sunderland
April 4, 2025

Texas Pete Springs to Life

The Texas Pete hot sauce has changed very little since its introduction in 1929. Its brand mascot, Pete, is a bright red, cartoonish cowboy in mid-crack of his whip, and the overall branding/packaging has a nostalgic feel. Instead of updating the mascot and the existing branding, creative agency McKinney...

Web Designer Sunderland
April 4, 2025
Uncategorized

Chester Zoo by How&How

I’d lazily assumed that, like jazz record sleeves and Dutch public transport, zoos were one of those sectors with a visual legacy that’s packed with game-changing brand design – the sort that fills the pages of graphic design histories, up there with the likes of Paul Rand’s ‘IBM’ and...

Web Designer Sunderland
April 4, 2025
Uncategorized

Designers, (Re)define Success First

About two and a half years ago, I introduced the idea of daily ethical design. It was born out of my frustration with the many obstacles to achieving design that’s usable and equitable; protects people’s privacy, agency, and focus; benefits society; and restores nature. I argued that we need...

Web Designer Sunderland
April 4, 2025

WTA Steps Up Its Game

With its recently introduced new brand identity, the WTA has stepped up its mission once again: to be a leader in women’s sport and culture. The post WTA Steps Up Its Game appeared first on LogoLounge. source

Web Designer Sunderland
April 4, 2025
Uncategorized

North Road by Manual

Independent content studio North Road was founded in 2022 to unite a portfolio of companies covering everything from scripted entertainment (‘Chernin Entertainment’) and non-scripted content (‘Kinetic Content’) to non-fiction productions (under ‘Words + Pictures’). Across these entities, North Road is one of the largest global suppliers of TV and...

Web Designer Sunderland
April 4, 2025
Uncategorized

Mobile-First CSS: Is It Time for a Rethink?

The mobile-first design methodology is great—it focuses on what really matters to the user, it’s well-practiced, and it’s been a common design pattern for years. So developing your CSS mobile-first should also be great, too…right? Article Continues Below Well, not necessarily. Classic mobile-first CSS development is based on the...